THE STATE OF PLAY
This report was a joy to work on as not only did I get to create dozens of little playful illustrations, I also got to animate them for our online Google docs deck. All illustrations are playfully arranged around the pages with a grid-structure background resembling a snakes and ladders game.
The State of Play report is one in the series of 'Trendwatching Quarterly' reports, which are online publications which cover different themes around consumerism. The State of Play talks about trends to engage and delight customers through playful means.